Central CA SBDC Regional Network
Helping Your Business Start, Grow and Succeed

Great customer service can turn a one-time guest into a loyal regular. In this interactive workshop, restaurant owners, managers, and staff will learn essential service strategies to create outstanding dining experiences. From first impressions to handling challenging situations, we’ll cover best practices for hospitality, communication, and customer satisfaction. Whether you’re looking to refine your service approach or build a strong foundation for your team, this session will provide actionable insights to elevate your restaurant’s success.

Led by Ben Arrona, owner of Benny's Pizza Palace & Social Club in SLO, this workshop draws on his 25+ years of hospitality experience. As a hands-on restaurant owner, Ben understands the challenges of maintaining exceptional service in a fast-paced environment. He’ll share practical strategies to strengthen customer connections and elevate the dining experience.

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Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.